(As seen on my 'analysis of a collection of horror film posters' post)
From these horror film posters I have found that there is a very dark tone throughout them all. The dark and often black back ground helps to communicate the genre well. I feel the most effective colour for the title on these posters is red. I think this because the colour red connotes evil and danger again relating to the genre of the film. The red colour also helps to look prominent on the black background of the poster. The scratched and often ‘dripping’or ‘elongated’ effect of some of the letters in some titles help to create a spooky effect to promote the film.
I believe every image on these images used has been edited to create a surreal or spooky effect. I plan to edit my image on Photoshop, however I am going to use a screen grab from my trailer to do this so the two products relate directly.
The text in these posters often includes come text or a quote that helps to incise and tease the public to tease the film. The also include important information such as the release date, which is often in a different colour, the actors included in the film, and the name of the film. Along the bottom of the posters there are small logos of the production company which helps promote the films producers.
My final film poster
I have chosen the colour red to use in my title as this is a
very conventional colour for a horror genre poster title. The red colour has many
connotations including: danger, evil and fire all which help communicate the
genre of the film to the viewer. As a viewer the colour red may spark off
other, more personal connotations which will in effect make the viewer think
about the film and have it stuck in their mind. The red title links with the
red scratch effect I have included of the internet (google.com – dust and
scratches) and this again helps to link the different features of the poster
together.
The name itself I thought about carefully because I wanted
it to mean more than just the name of the film. I thought about this hard and
did lots of different research before I came up with the name ‘The Terror’
(as seen in my 'the terror - final name' post)
When deciding on the name for my film I chose to look at the different definitions.
1. Extreme fear
" people fled in terrorsynonyms: extreme fear, dread, fear and trembling, fright, trepidation, alarm, panic, shock
2. a person, especially a child, that causes trouble or annoyance
synonyms: rascal, devil, imp, monkey, wrench, scamp, mischief-maker, trouble maker.
I have chosen 'The Terror' as the title for my film becasue of the connotations and denotations surrounding the word 'Terror'.
(Sourced from Google ^)
The definition of the word ‘Terror’ has two main meanings, one being extreme fear and the other being the name for a child who causes trouble. This is effective for my film as the genre is horror/paranormally and the first denotation expresses fear. Fear is the emotion that I want the audience to feel when they see my film trailer so I think this works well. However the second definition of the word ‘terror’ is the name for a small child who causes trouble. The antagonist for my film is a young child who is going to cause all trouble and fear in my film so this also works very well with the name in which I have chosen.
I believe people will read the title of my film and instantly know that it is a horror film, this is effective for me as this could make the viewer’s read more about the film as they will already guess the genre without even seeing the trailer. Making the audience read more about my film will almost always end up in them watching the trailer, meaning they should then want to see the whole film as a result.
In the main image of my poster only a small piece of Francesca’s
face can be seen. I think this is effective as she appears to be screaming,
showing that she is scared or possibly possessed. If a member of public was to
see this poster I feel they would be able to predict that she is the character
who gets taken in the end and this will act as an advantage as it could
possibly make them want to know what happens to her in the film. It is
conventional to have a scary picture on the films poster as it is used to
interest the viewer and show the genre of the film and I think the image on my
poster does this well.
I have included my production logo in the bottom right hand
corner of my poster. I did this because as a viewer our eyes work their way
left to right whilst making their way from top to bottom, so effectively this
is the last thing they will see when looking at the poster. I think it’s
important to include on the poster who produced the film however it’s not and shouldn’t
be one of the main features in the poster so this is why I have chosen to place
it where I have, because it is guaranteed to be seen, even though it is only
small.
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