When creating my own logo for my film production
company I thought it would be helpful to look at some existing logos. From
these logos I can see that every single one includes text, and the text reads
the name of the company. On most the text is made to look prominent and stand
out from the logo; however in some the text is incorporated into the logo image
itself. In terms of colours there is lots of black, blue, red and yellow used.
I think this is because it makes the logo very mutual in terms of appealing to
a male or female audience. Blue, red and yellow are all primary colours meaning
they are a bold and bright colour and I think this is what makes these logos so
effective. The lay out and overall look for the majority of these logos is
simple and neat, I think this helps to create a presentable image for the film
production companies.
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